Bollycao Sonic X Pickers Pogs

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Bollycao Sonic X Pickers Pogs was an exclusive collection of 102 pogs[1][2][3][4][5][6] of the brand Pickers[7][8][9], divided in two sets of 51 pogs based on the Sonic X television series, manufactured by Barcelona-based collectible toys manufacturer Magic Box International (currently Magic Box International Toys S.L.U.[10][11][12]) trading name of Martomagic S.L. (founded in 1994[13][14], in Barberà del Vallès by David Bella Martorell and currently based in Sant Cugat del Vallès), and distributed[15] by the Spanish multinational bakery product manufacturing company Grupo Panrico[16][17][18] (Panificio Rivera Costafreda S.L.[16], founded as Panrico Donuts in 1962[16], in Esplugues de Llobregat, by Andreu Costafreda Montoliú[19][20][21][22] and D. José Javier Rivera y Larraya [23][19], V Marquis of San Nicolás de Noras, two businessmen from Barcelona, Spain), with the assistance of Sabadell-based promotions agency Grupo Promer Mon-Graphic, S.A.[24][25][26][27] and Barcelona-based advertising agency Apuntolapospo, S.L.[28] (television advertisements), across the Iberian Peninsula (Spain and Portugal), the archipelagos of the Azores and Madeira (Portuguese Republic) and the Balearic and Canary Islands (Kingdom of Spain) in 2005, under license[29][30][31] of PPI Worldwide[32] (founded[33] in 1986 as Promociones Premier Internacional S.A., by Israeli industrial engineer and businessman Isaias Yeshaiahu Miremberg[34]), a world leader company for Loyalty Promotions and Collectible Toys design and production.

The pogs were distributed one per packet, bundled in Bollycao[35][36] buns (little hot dog buns with chocolate filling) one of Panrico's flagship products (a brand currently owned[37] by Grupo Bimbo) and their packets included instructions for several games that could be played with them. A fuzz ball called "Master Ball" (introduced with the first set and manufactured in a limited quantity of 1,100,000 units) or a cube with an elastic cord (an improvement over the original concept, introduced with the second set), both sold separatelly, were required in order to play the games. Whatever the rules, the games consisted in picking the pogs with the ball or cube since these featured tiny hooks on their backs which would stick to the ball (or cube) when in contact similar to how hook-and-loop fasteners (often known as "Velcro") work.

Despite the collection being composed of 102 pogs, each pog of the second set was produced in three variants (same art, same number, same score, different colors), thus increasing and diversifying the number of pogs to 204 in total.

The logo of "Pickers", a brand of Magic Box International Toys S.L.U. (Martomagic S.L.)

Photo gallery

Master Ball


List of Pogs

First set

Second set

External links


  7. File:Trademark 711073-Pickers 1999-04-12 (World Intellectual Property Organization).pdf
  9. File:Trademark 004517702-Pickers 2006-07-27 (World Intellectual Property Organization).pdf
  10. File:Asociación Española de Fabricantes de Juguetes Directorio 2018.pdf, page 68
  11. File:Asociación Española de Fabricantes de Juguetes Directorio 2018.pdf, page 107
  12. 12.0 12.1 File:About Magic Box Int. Toys S.L.U..pdf
  13. (Wayback Machine: 2005-04-06 05:06)
  14. (Wayback Machine: 2019-09-29 20:45)
  15. File:VidaEconómica PT 2006-06-09.pdf, page 33
  16. 16.0 16.1 16.2 (Wayback Machine: 2008-10-13 00:50)
  17. File:History of Panrico (from 1961 to 2004) by Universitat Pompeu Fabra (Barcelona).pdf
  19. 19.0 19.1 File:LaVanguardia ES 1998-05-07; Page 77.pdf
  24. (Wayback Machine: 2006-02-13 04:47)
  25. (Wayback Machine: 2009-04-26 06:03)
  26. (Wayback Machine: 2009-04-26 06:53)
  27. (Wayback Machine: 2009-04-26 08:40)
  29. (Wayback Machine: 2013-12-07 04:19)
  30. (Wayback Machine: 2016-03-31 20:48)
  31. (Wayback Machine: 2012-02-03 05:21)
  32. (Wayback Machine: 2013-12-07 03:58)
  33. (Wayback Machine: 2019-10-02 21:32)
  38. (Wayback Machine: 2007-03-08 11:55)
  40. (Wayback Machine: 2019-02-22 02:01)
  41. (Wayback Machine: 2019-02-22 02:03)
  43. (Wayback Machine: 2019-02-22 02:23)
  44. (Wayback Machine: 2019-02-22 02:26)